Blog

The soft signage market in the UK continues to expand, having been a substantial growth sector on the continent in recent years, the UK and Irish market is catching up and growing strongly. 

Mimaki has long been a market leader for direct-to-object digital printing technology and products, such as the new UJF-MkII series small-format LED UV flatbed or the larger JFX200 series, give print providers plenty of opportunity to incorporate high value printed items into their offering. 

The vehicle graphics market has become a well-established and exciting arena of vibrant colours, dazzling decals and a myriad of special effects.

The perception that sublimation printing is complicated is an easy one to refute – doing it successfully is really just about tying down processes and variables.

Over the last few years, UV ink applications have become increasingly popular due to a number of reasons.

 Direct-to-object printing is flying! New inks and primers have opened up a vast selection of objects that can be printed to and the industry is beginning to explore some highly creative avenues in this sector and ‘stretch its legs’ with interior decor, personalised giftware and marketing collateral. It’s a trend that is set to continue.

Sign Makers toying with the idea of moving into textile printing may find it easier than they think if they make the natural progression into soft signage.

You don’t have to look very far these days to notice just how much soft signage has become part of our lives; from the flags on forecourts of car showrooms to the backlit light boxes in retail outlets. Printed textile is everywhere and with good reason.

In a buoyant promotional printing market there is an ever expanding array of items being printed onto for the purposes of marketing collateral, exhibition giveaways and brand building and this is set to continue as new printing technologies are developed.

If you’re looking for ways to add value to your printed output, making use of silver ink could be the answer.